Tag Archives: oracle salesforce.com

Ten Ways to Tame The High Cost Of SaaS Customer Acquisition

While walking through the exhibit area of Salesforce.com’s recent Dreamforce event in San Francisco, I was struck by large number of enterprise customers present and the low number of enterprise applications being marketed. I started to think about my experienceRead more →

Reflections From OracleWorld: Does Oracle Finally Get SaaS … Sort of, kind of, almost

When I was learning to drive many, many years ago, I remember my dad telling me to pay attention to not only where the other driver’s eyes were looking but also to where their wheels were pointed. So it wasRead more →

First Day: Oracle Open World 2009

Monday October 12th It has been several years since I went to my last Oracle User Group meeting, prior to them buying PeopleSoft, Siebel and BEA.  Here are my thoughts around the first day: The Keynote Charles Phillips and SafraRead more →